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Brand Kits and Brand Styles

Brand Kits give authors approved colors, images, icons, and component appearances. A Brand Style is a named appearance preset within a kit for a supported component family, such as a primary Button, navigation card, or section surface. It helps an author choose a visual role instead of repeating individual color and layout settings.

Administrators manage and publish kits and styles. Authors use published choices in Composer or supported individual macro editors. You can build and publish a page without a custom kit; the kit is an optional way to standardize appearance.

  1. In Composer, choose a published Page brand kit when one is available.
  2. When composing a Section Pattern, check the published style offered for each applicable semantic role. Use the suggested default or select another published style for that role.
  3. Select Preview section, check the result, and add it to the canvas.
  4. Review the canvas before Save draft or Publish. Reopen the page after writing to confirm the appearance and links.

Composer offers published styles for primary action, navigation card, and section surface roles

In this Better Pages Release 13 licensed-development example, the navigation-card and section-surface roles use published styles. The primary-action role keeps its default because the section has no standalone action button.

Supported individual macro editors also offer a Published Brand Style choice. Applying a kit or style copies its current supported values into the saved content. A later preset edit, unpublish, or deletion does not automatically change an already saved page. To adopt a revised look, edit the content and apply the current published choice again.

For administrators: publish a kit and styles

Section titled “For administrators: publish a kit and styles”

Open Confluence administration → Apps → Better Pages administration → Brand kits, or use Design system → Open Brand Kits administration from Home when you have access.

  1. Create a clearly named kit and add approved colors, images, or icons.
  2. Review the asset names and previews, then publish the kit. Set it as the default only if that is the intended author choice.
  3. Under Brand Styles, add a style preset, choose its supported component family and appearance, then publish the style and save the kit. Publishing the kit alone does not publish each draft style.
  4. Verify that the kit and style appear in the author picker and on a test page before recommending them to other authors.

Better Pages administration shows a published Button-family Brand Style

The test kit includes a published “Launch primary action” style. A style names a reusable purpose and appearance; it is not a live rule attached to every published page.

Draft kit and style changes remain unavailable to authors until published. Unpublishing removes them from future selection, but does not rewrite pages that previously copied their appearance. Uploads are validated before a kit can be saved; a batch can contain one to eight assets, each no larger than 5 MB. If an upload is rejected, correct the file rather than bypassing the validation. See Administration for broader site controls.

Administrators can also create and publish named shared colors. Published colors appear in supported macro color pickers alongside built-in, recent, local-space, and custom choices. An author choosing a shared color copies its current hex value into the content. Use human-readable names such as Primary action and check contrast in the page’s intended light and dark themes.